Why trutoro?
Hint: It’s our Personal Touch
Are you a little fish in a big pond? When you call the home office, do they know you by your name? At Trutoro, we are small enough to give you the attention and customer service you deserve, but big enough to offer all the resources you need to be successful. We will value your business. If you have the desire and drive to be successful, then at Trutoro, we will allow you to charge ahead.
Talk to US
If you want a better fit with your Broker-Dealer, let’s chat. We’d love to hear from you, even if you aren’t ready to make a move.
Testimonials
“I have been with Trutoro for two years and the professionalism, efficiency and personal touch is beyond any experience I have had with prior BD’s. It is important to me to work with a company that I feel has competitive payout, a strong compliance team and adherence to regulations, efficient procedures and vast relationships with vendors. Trutoro has met or exceeded expectations on all of these items. I am proud to be a part of the Trutoro family. ”
“It has been a pleasure working with Trutoro. They have been super responsive, provided us with great workarounds when we needed solutions, and made introductions to different investment professionals for working with our clients. Getting on-boarded with them was effortless and was done quickly. Great Team! ”
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Our Why
We started Trutoro because we didn’t want to work for a firm that placed no value in its people. It’s not fun to be just another number adding to the bottom line. Our goal was to create a firm that we wanted to work for. Then we would open the doors to other advisors who wanted to escape the same corporate box. We discovered we were not alone.
About Us
A message from our Co-Founders, Gail & DEBRA
We started Trutoro because we saw a need in the industry to streamline the broker/dealer model to make it coordinate with the RIA side of the business — not compete with it.
Debra’s background in compliance paired with Gail’s client-facing experience creates the perfect collaboration. We have made an ecosystem that nurtures advisors to help them grow and thrive in our ever-changing industry landscape.
Our advisors don’t have to worry about what the next compliance hurdle will be. Debra and her team are continuously monitoring the evolution of all the hot button compliance issues. They adjust policies and procedures to make sure that the Trutoro representatives and clients are protected.
Gail and her team are keeping up on all the latest products and technology with the goal of being your advocates and consultants. From the client-facing side of the business, Gail’s goal is to make the processes of paperwork, advertising approval, and technology as simple and efficient as possible.
All of this is done within a streamlined infrastructure to keep your cost of doing business with Trutoro at an absolute minimum.
Call us today to get a customized quote and charge ahead.